What is the Ramalama trend?
The Ramalama costume walk is a TikTok format set to Róisín Murphy's "Ramalama (Bang Bang)". The phone is held low on someone's legs and shoes as they stalk toward the camera for six or seven seconds; on the whispered "Takin' a picture of, takin' a picture of me!" it tilts or whips up to reveal the full costume, and they pose or wave. The usual caption is "Did I win this trend?".
It started in the summer of 2025 and exploded that Halloween, when a witch trio walking a night street passed 94 million views. In October 2026 it came back bigger: around 430,700 TikTok videos use the sound (RouteNote, 9 Oct 2026), and New Engen ranks the costume walk #2 in its October 2026 TikTok trends.
- 29 Jul 2025 · The earliest walks to the sound, per Cloutfluence, by @leodibaa.
- 22 Aug 2025 · @leodibaa's walk, the earliest one we measured, reaches 10.3M views.
- 1 Oct 2025 · @swaggy_cucumber's witch trio makes the trend huge (94.1M views).
- 20 Oct 2025 · Róisín Murphy joins in with her own walk.
- 30 Oct–1 Nov 2025 · The trend peaks around Halloween.
- 6–10 Oct 2026 · The revival: a sparkly princess (16.1M views), gold body paint (20.4M), a storybook friend group and a daylight witch walk.
- 11 Oct 2026 · A CapCut photo template puts a cut-out photo on a witch's broom (a photo edit, not a video of you walking).
















